SS17 Genius Collection is the debut collection of the brand, Chiji_fashion.
With very stylish clusters of male and female designs, it captures different Naija-urban style and trends. The collections theme “Genius Collection” came from a video by a popular American Musician, Sean ‘Jay-Z’ Carter, where he explains that everybody is a Genius.
There are no chosen ones and everybody has the ability to be great just by figuring out what they are great at and tapping into it. In that same light, everybody is beautiful and should choose to wear what ever they want as long as they feel confident in it. Chiji_fashion as a brand is dedicated to creating designs that can make people feel more confident about themselves.